asobu Cold Brew Coffee Maker Review – Award-Winning 40oz Insulated Brewer
Have you ever found yourself craving smooth, rich cold brew coffee but frustrated with the bitterness or artificial taste of store-bought versions? Or perhaps making cold brew at home feels like a messy, complicated chore that takes too long and leaves you with inconsistent results? I know the struggle all too well. Finding a cold brew system that’s both easy to use and delivers café-quality coffee can be a challenge.
That’s where the asobu Cold Brew Coffee maker comes in. This award-winning brewer promises to bring professional-grade cold brew coffee to your kitchen or on the go, with a sleek design and innovative brewing method. Endorsed by Oprah and celebrated at the Europe Coffee Fest, it has gained a reputation for delivering a smooth, less bitter, and richly flavored coffee experience.
In this comprehensive review, I’ll take you through everything you need to know about the asobu Cold Brew Coffee maker — from its features and performance to real user feedback and whether it’s worth your investment. Let’s dive in and see if this cold brew system lives up to the hype.
What is the asobu Cold Brew Coffee?
The asobu Cold Brew Coffee maker is a portable, insulated cold brew coffee system designed for coffee lovers seeking convenience and quality. It combines a patented brewing chamber for steeping coarse coffee grounds in cold water over a long period with an insulated stainless steel carafe that keeps your brew fresh and cold for up to 24 hours.
Unlike traditional hot coffee makers, this product focuses on cold water extraction, which draws out the natural richness and clarity of coffee beans without introducing bitterness. The 32oz brewing chamber and 40oz carafe make it ideal for preparing multiple servings at once, perfect for daily coffee drinkers or entertaining guests.
- Price: $99.99
- Rating: 4.5 stars (1,655 reviews)
- Dimensions: 5.39″ x 5.39″ x 14″
- Capacity: Brewing chamber 32oz, Carafe 40oz
- Materials: Stainless steel insulated carafe with copper vacuum insulation, BPA-free Tritan brewing chamber
This product is designed for anyone who appreciates the art of cold brew coffee — from busy professionals wanting a ready-to-go brew, to iced coffee enthusiasts craving long-lasting freshness, and even environmentally conscious consumers seeking BPA-free, durable materials.
Key Features of asobu Cold Brew Coffee
Innovative Cold Water Brewing Method
The asobu Cold Brew Coffee maker uses a unique patented process that combines coarse coffee grounds with cold water in a steeping chamber. This slow extraction over 12 to 24 hours draws out nuanced flavors, resulting in a smooth, rich coffee concentrate with less bitterness than hot brewed coffee. This method really highlights the natural sweetness and clarity of your beans.
Portable and Leakproof Design
Whether you’re heading to the office, gym, or park, the asobu Cold Brew Coffee is built to travel with you. The system is lightweight, compact, and 100% leak-proof, so you can stash it in your bag without worrying about spills. The sturdy construction means you don’t have to sacrifice durability for portability.
Stainless Steel Insulated Carafe with Copper Vacuum Technology
One of the standout features is the carafe’s copper vacuum insulation. This technology keeps your cold brew chilled and fresh for up to 24 hours. For iced coffee lovers, this means no need for constant refills or watering down your drink with ice. The brew stays cold and flavorful throughout the day.
Generous Capacity for Multiple Servings
The brewing chamber holds up to 32oz of coffee grounds and water, while the carafe can store 40oz of concentrate or finished cold brew. This size is perfect for making enough coffee to last through the day or to share with friends and family. It suits individuals who drink multiple cups or households with several coffee drinkers.
Durable, Safe, and BPA-Free Materials
Safety and sustainability are important with any kitchen product. The asobu Cold Brew Coffee is made from high-grade, food-safe materials including a BPA-free Tritan brewing chamber and stainless steel carafe. This combination means it won’t retain odors or stains and is built to last, making it an eco-conscious choice.
Versatile Cold Brew Concentrate
The cold brew concentrate you make with this system isn’t limited to iced coffee. You can dilute it with hot water for a warm cup, or blend it into recipes like coffee smoothies or cocktails. Its smooth, rich flavor profile makes it a versatile base for any coffee preparation.
Easy to Clean and Maintain
While it requires some attention to detail, especially with sealing the ball bearing in the brewing chamber, the overall design allows for easy hand washing. The parts separate simply, and the materials resist staining and buildup, making upkeep straightforward for regular use.
How Does asobu Cold Brew Coffee Perform?
Brewing at Home
In my experience brewing at home, the asobu Cold Brew Coffee made the process simple and worry-free. I ground fresh, coarse coffee and combined it with cold water in the brewing chamber. After steeping for about 18 hours at room temperature, the resulting concentrate was smooth and flavorful — noticeably less bitter than hot brewed coffee. The coffee had a natural sweetness and clarity that I enjoyed both iced and when diluted with hot water.
On the Go Convenience
Taking the brewer along to work and the gym was a breeze. The leakproof design meant no spills in my bag, and the insulated carafe kept the concentrate cold throughout the day. Pouring directly from the stainless steel container felt premium and sturdy. I appreciated not needing to find a fridge or ice; the coffee stayed fresh and cold for hours.
Comparison to Store-Bought Cold Brew
Compared to canned or bottled cold brew coffee from the store, the asobu Cold Brew Coffee produced a fresher, more vibrant cup. The flavor was richer and smoother, and I had control over strength and dilution. Overpaying for pre-made cold brew is a thing of the past with this maker.
Cleaning and Maintenance
Cleaning was mostly straightforward, but I found it important to pay close attention to the ball bearing seal in the brewing chamber. Ensuring it was positioned correctly prevented leaks during brewing. I handwashed all parts and made sure no excess water was retained before reassembling. This helped maintain a fresh taste and kept the system in good condition.
Pros and Cons of asobu Cold Brew Coffee

- ✅ Award-winning design recognized by experts and influencers
- ✅ Exceptionally smooth and rich cold brew with less bitterness than hot brewed coffee
- ✅ Portable and leakproof for on-the-go cold brew lovers
- ✅ 24-hour cold retention with copper insulated stainless steel carafe
- ✅ Large capacity suitable for multiple servings or sharing
- ✅ Durable and BPA-free materials for safety and longevity
- ✅ Versatile coffee concentrate usable hot or iced
- ❌ Steeping time requires planning – 12 to 24 hours means no instant coffee fix
- ❌ Cleaning requires care especially with the ball bearing seal to avoid leaks
- ❌ Price point at $99.99 may be high for casual cold brew drinkers
- ❌ Not dishwasher safe – handwashing is necessary for all parts
What Customers Are Saying About asobu Cold Brew Coffee
Customer Review: “Based on CR’s rating, I bought this off Amazon this week. CR’r review was spot on! Using Costco KS Colombian Whole Beans, ground fresh before preparing, this makes great cold brew, very smooth and delightful flavor. (Bit of a cheat here: I have been buying Costco’s canned cold brew coffee made from the same stock, and they taste about the same. If anything, this maker produces slightly smoother taste, but I may be making it a bit weaker.) Takes 12-24 hrs to steep; I’ve let it steep about 18 hours.”
Customer Review: “High quality cold brew maker! This product is very easy to use. If you enjoy cold brew this is an investment that will benefit your love of a delicious ice cold glass of coffee.”
Customer Review: “Tired of overpaying for cold brew at the store or coffee shop? This is a great way to prepare your own at home and have a great container to take with you to the office or elsewhere. I enjoy the routine of making the coffee the day before and watching as the coffee gets darker and richer on my countertop. The equipment is pretty easy to handwash, just be mindful of the ball bearing placement for a proper seal, and after washing that you don’t shake off excess water. If you shake it too hard.”
Is asobu Cold Brew Coffee Right for You?
If you fall into one or more of these groups, the asobu Cold Brew Coffee maker could be a perfect match:
- 🎯 Cold brew enthusiasts: Those who savor the smooth, less acidic taste of cold brew and want control over their coffee strength and flavor.
- 🎯 Busy professionals: People needing a portable, leakproof coffee maker to carry cold brew to work, the gym, or on travels.
- 🎯 Home baristas: Coffee lovers who enjoy experimenting with different beans and brewing methods for quality results.
- 🎯 Eco-conscious consumers: Users seeking BPA-free, durable materials that reduce single-use plastics and waste.
However, you might want to skip this cold brew maker if:
- 💡 You want instant coffee without planning ahead — the steeping time is long.
- 💡 You prefer hot brewed coffee exclusively.
- 💡 You dislike handwashing or prefer dishwasher-safe products.
Is asobu Cold Brew Coffee Worth the Price?
At $99.99, the asobu Cold Brew Coffee sits at a mid to high price point for home cold brew makers. However, when you consider its award-winning design, high-quality materials, portability, and cold retention technology, it offers excellent value for coffee lovers who drink cold brew regularly.
Compared to buying cold brew coffee daily from coffee shops or pre-made bottles, this system can save significant money over time. It also lets you customize your coffee strength and flavor, which store-bought options cannot.
Alternatives in the market might offer cheaper plastic pitchers or less insulated containers, but few combine durability, portability, and temperature retention as effectively. For those serious about cold brew lifestyle and convenience, the investment pays off with long-term use and satisfaction.
Frequently Asked Questions

- How long does it take to brew coffee with asobu Cold Brew Coffee?
- It typically takes between 12 to 24 hours of steeping at room temperature to extract the full flavor and smoothness.
- Can I use any type of coffee beans?
- Yes, using freshly ground coarse coffee beans is recommended for best results. Experiment with different roasts to find your preferred flavor.
- Is the carafe insulated?
- Yes. The stainless steel carafe features copper vacuum insulation to keep your cold brew chilled for up to 24 hours.
- Is the product dishwasher safe?
- No, handwashing is recommended to preserve the seal and materials.
- Can I use the cold brew concentrate for hot coffee?
- Absolutely. Dilute the concentrate with hot water to enjoy a smooth hot coffee.
- Is the system leakproof?
- Yes. When assembled properly, the brewer is 100% leakproof for safe transport.
- What materials is the product made of?
- The brewing chamber is made from BPA-free Tritan plastic, and the carafe is stainless steel with copper vacuum insulation.
- How do I clean the ball bearing seal?
- Remove it carefully after brewing, rinse with warm water, and ensure it’s dry before reassembling to maintain the seal’s integrity.
- How much coffee concentrate does it make?
- The brewing chamber holds 32oz to make concentrate, which transfers into a 40oz insulated carafe for storage and serving.
Final Verdict: Should You Buy asobu Cold Brew Coffee?
Rating: ★★★★☆ (4.5/5)
After testing the asobu Cold Brew Coffee maker extensively, I can say it lives up to its award-winning status. It consistently produces smooth, rich cold brew that outshines many store-bought options. The portable, leakproof design combined with the insulated carafe adds enormous convenience for daily use and travel.
The product requires patience for the long steeping time and care during cleaning, but these small trade-offs are outweighed by the quality and flavor of the coffee it produces. The price point reflects its premium materials and innovation, making it a smart investment for regular cold brew drinkers.
If you value great taste, versatility, and portability in your cold brew routine, this brewer is a solid choice.
Conclusion
The asobu Cold Brew Coffee maker offers a perfect blend of innovation, convenience, and quality for cold brew enthusiasts. With its award-winning design, durable materials, and excellent insulation, it delivers a smooth, flavorful coffee experience you can enjoy anywhere. While it requires some planning and care, the benefits far outweigh the minor inconveniences.
If you’re ready to elevate your cold brew game and enjoy fresh, rich coffee on your schedule, I highly recommend giving the asobu Cold Brew Coffee maker a try. It’s a worthwhile addition to any coffee lover’s arsenal.
Ready to brew your best cold coffee yet? Experience the difference with asobu Cold Brew Coffee today.
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